Navigate the industry's maturity crisis with the right mindset. Learn to create value, not just optimize, for long-term success.

Microsoft Advertising will also start piloting two new generative AI features – diagnostics and performance snapshot – this month.

Search Engine Land » SEO » Google Lens to add Shopping Ads this year Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search Engine Land ...

Google's ecommerce search results now resemble Amazon-style category pages. Retailers must adapt by prioritizing product pages for SEO.

Search Engine Land » PPC » Reddit launches AI-powered tools to boost ad creation Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search ...

Generative search. Bing said it is now expanding its Bing generative search experience for “informational queries”, such as how-to queries. Some examples include “ how to effectively run a one on one ...

Google's organized search results will let you see content and perspectives from all around the web – articles, videos, forums and more.

The Ads Data Hub is a centralized repository for all your marketing data, integrating information from: Your Google Ads account (including search, display, video and shopping campaigns). First-party ...

Google's argument that its advertising practices benefit customers and are not anti-competitive faces a big challenge in seven key areas.