Gamification is becoming an increasingly popular strategy for brands and retailers to enhance customer interactions and boost ...

Around the world, some loyalty programs are responding by introducing ‘real-time’ capabilities. A local example is Woolworths ...

As the world becomes increasingly aware of the environmental impact of consumerism, one thing is clear: eco-conscious ...

This reliance on data means the relationship between the Chief Marketing Officer (CMO) and the Chief Technology Officer (CTO) ...

Customers are a huge part of the way forward in wanting better service in Australia. As long as we stop rewarding poor ...

“Deputy data has observed an increase in poly-employment – having two or more jobs – which may be contributing to more ...

Leading data and AI platform for e-commerce businesses, Triple Whale, is expanding into the Australia and New Zealand region, ...

OneTap Group has partnered with leading customer data platform (CDXP), Lexer across Australia, the US and Southeast Asia.

Global leader in digital signage technology, Mandoe Media has launched AI Magic Create, an artificial intelligence (AI) ...

Presented in collaboration with Sanrio, the Hello Kitty Cafe is located within The Social Quarter at Chadstone and presents a ...

Salesforce introduced the next generation of Commerce Cloud, unifying every element of commerce — B2C, DTC, and B2B commerce, ...

As part of Zendesk’s ongoing commitment to innovation, the company has implemented a significant shift in its pricing model ...